the agency blog: Social Media Strategies

May 09, 2009

Streaming Online Audio and Online Radio (Part Two)

We’re talking about social media and how social media and how social media can help you with your online marketing initiatives. This video is part to a two-part series focused on streaming online radio and streaming online audio.

So there are three more things we talk about when purchasing audio ads or advertising on a streaming audio website. One is to contact the website's owner and see what kind of advertising solutions they have set up through banner ads, text ads, and sponsorships. Now typically, you’ll find a hyperlink on the website that direct you to a page where they talk about advertising on website.

So let’s go over here to WebmasterRadio.FM, for instance, and we would hope, I hope that Brandi doesn’t get on my case here... Here we go, “Radio Advertising Info”. Great job! They’ve got a great call to action here on the home page...

For more online training videos on marketing, seo, social media, and web development go to http://gallucci.net/training

Giovanni Gallucci is a thought leader in social media and online buzz marketing. To add some buzz to your online marketing register for Giovanni's Social Media Marketing Workshop or visit his social marketing consulting site at http://gallucci.net for more information on his social marketing and search consulting practice. Add Giovanni to your social network of choice at http://gallucci.net/social

May 06, 2009

Streaming Online Audio and Online Radio (Part One)

In this video (part one of two) we discuss how online streaming audio, or online radio fits into the social media ecosystem.

For more online training videos on marketing, seo, social media, and web development go to http://gallucci.net/training

Giovanni Gallucci is a thought leader in social media and online buzz marketing. To add some buzz to your online marketing register for Giovanni's Social Media Marketing Workshop or visit his social marketing consulting site at http://gallucci.net for more information on his social marketing and search consulting practice.

Add Giovanni to your social network of choice at http://gallucci.net/social

May 01, 2009

Introduction to podcasting and audio-based social media marketing

Introduction to podcasting and audio-based social media marketing.

Social Media Expert Giovanni Gallucci is a thought leader in social media and online buzz marketing. To find out about where he’s speaking or register for one of his social media workshops, “The Social Media Workshop”, go to http://TheSocialMediaWorkshop.com or visit his social media marketing consulting site at http://gallucci.net for more information on his social marketing and search consulting practice.

Add Giovanni to your social network of choice at http://gallucci.net/social

The Social Media Workshop - This one day social media training workshop will train you to successfully utilize the new media marketing tools of bulletin boards, blogs, YouTube, Flickr, Facebook, Twitter, and other social media related websites in your online marketing efforts.

Find out more now! http://TheSocialMediaWorkshop.com

Licensed under a creative commons share-alike. Use freely but give attribution to Giovanni Gallucci, Social Media Ninja and link to http://gallucci.net

January 21, 2009

Social Media Strategies - News Aggregation 4



This video continues on from Social News Aggregation 3 with us continuing the discussion about publishing and promoting content on digg.com. The cut away at the beginning it pretty abrupt from the last video so you need to watch all four of these together (http://gallucci.net/training) for the context to make sense.

For more great online training videos on marketing, digital photography, design and web development go to http://xtrain.com/gio and use the promo code "gio" for 15% off your entire order.

Giovanni Gallucci is a thought leader in social media and online buzz marketing. To add some buzz to your online marketing send him an email to consulting(@)gallucci(.)net or visit his social marketing consulting site for more information on his social marketing and search consulting practice.

Add Giovanni to your social network of choice!

January 14, 2009

Social Media Strategies - News Aggregation Part 3



This video continues on from Social News Aggregation 2 with us adding a blog post to digg.com. The cut away at the beginning it pretty abrupt from the last video so you need to watch all four of these together (http://gallucci.net/training) for the context to make sense.

For more great online training videos on marketing, digital photography, design and web development go to http://xtrain.com/gio and use the promo code "gio" for 15% off your entire order.

Giovanni Gallucci is a thought leader in social media and online buzz marketing. To add some buzz to your online marketing send him an email to consulting(@)gallucci(.)net or visit his social marketing consulting site for more information on his social marketing and search consulting practice.

Add Giovanni to your social network of choice!

December 05, 2008

Social Bookmarking Part Two - Social Media Strategies

This 10 minute chapter covers Social bookmarking - Part Two from the series of classes which covers the different aspects of the text medium in social media marketing. This class will cover demographics and the relevant marketing opportunities to be found by using bulletin boards, forums, chat rooms, instant messaging, and the ever-popular, blogging. It's live now at my Social Media Strategies site.

For more great classes on social media marketing sign up at http://xtrain.com/gio and use code "gio" for a 15% discount.

December 03, 2008

Social Bookmarking Part One - Social Media Strategies

Part 1 of 2 - Social Bookmarking - Social Media Strategies

This series of classes covers the different aspects of the text medium in social media marketing. This class will cover demographics and the relevant marketing opportunities to be found by using bulletin boards, forums, chat rooms, instant messaging, and the ever-popular, blogging.

This 10 minute chapter covers Social bookmarking - Part One and it's live now at my Social Media Strategies site.

For more great classes on social media marketing sign up at http://xtrain.com/gio and use code "gio" for a 15% discount.

November 27, 2008

social media training on adobe tv



Adobe TV has amazing training videos on design, digital media, etc. Now they have launched some of my social media online training videos from xTrain.com on their site as well. Yummy. Click on the video above to have a look-see. 

October 23, 2008

Social Media Strategies: Blogging Strategies Part Two

Social Media Strategies with Giovanni Gallucci - Blogging Strategies Part Two

Oultine

    * Technorati was tracking over 71 million blogs in May, 2007
    * There is no standard reader: It crosses all age groups, all socio-economic groups, and both genders
    * Commenting on Blogs

Get more great online training classes at http://www.xtrain.com/giovanni

This class is live over at my Social Media Strategies site now.

August 23, 2008

training: instant messaging strategies


Social Media Strategies with Giovanni Gallucci - Instant Messaging Strategies

Social Media Class :  Text
Chapter 6 : Instant Messaging

Description
Requires a client application
Differs from email in that the conversation happens in real time
Owes much to IRC
Most IM applications allow users to set a status and have an image known as a buddy icon.
Includes Mobile Instant Messaging (MIM)

Users
AIM - 53 million
Jabber - Over 40 million
Ebuddy - 35 million
MSN - 27.2 million
Yahoo! Messenger - 22 million
QQ - 221 million (China)
Skype - 9 million
Meebo - 1 million

Marketing Opportunities
Think Buzz Marketing
IMbots?
Relies on the power of the individual and their established network (buddy list)
Will become a standard component of cross-media advertising campaigns
Careful of abuse
Banner/Text Ads are also available

August 21, 2008

Instant Messaging - Social Media Strategies

Social Media Strategies with Giovanni Gallucci - Instant Messaging Strategies

Giovanni Gallucci: A recovering .NET programmer turned tech evangelist who is passionate about telling everyone about Viewzi. Giovanni designed, developed and deployed online communities when MySpace was no one's space, has used a Mac since before the i anything, and created vertical search engines when Larry and Sergey were still undergrads.

The nexus of Giovanni's online universe can be found at gallucci.net, his blog is at TheAgencyBlog.com and his vlogging site at viewzi.tv. Giovanni regularly speaks at national events like ad:tech, GotSocialMedia, The eMarketing Summit, FlashForward, Macworld, PRSA, refresh, and Search Engine Watch Live! and has been covered in a variety of media outlets including AdWeek, Clickz News, CNet, The Dallas Morning News, The Houston Chronicle, iMediaConnection, Inc., InfoWorld, ITConversations, NBC, The New York Times, The London Telegraph, and USA Today among others.

friend me up! friendfeed.com/giovanni | twitter.com/giovanni | flickr.com/photos/theagencyblog/

Get more great online training classes at http://www.xtrain.com/gio

April 07, 2008

Overview, Origins, and basic Ingredients of Social Media: Video/audio - Part 2

Video/audio Types Part 2 - Overview, Origins, and basic Ingredients of Social Media

In this video I cover a high-level overview of Streaming Live Video, Episodic Online Video, Episodic Online audio, Media Sharing & Video Chat. There is also a quick demo of the xTrain.com website at the end of the video featuring Justine (iJustine) Ezarik.

You've heard the term: Social Media. You've heard the phenomenal stories of using internet blogs and marketing campaigns on social networking sites. but what does this really mean? In this class you will learn the basic ingredients of the social media community including bulletin boards, videos and photos. You will be given an introduction to all of these, learn their origins, and how they can be helpful to your various marketing opportunities.

If you like what you see here, there's much more over at xTrain.com! Use promo code "gio" and receive 15% off your order and/or subscription!

February 27, 2008

Photo/Video Sharing - Intro to Overview, Origins, and basic Ingredients of Social Media

February 14, 2008

Video: Photo/Video Sharing for Social Media Promotions

Video & Photo Sharing - Intro to Overview, Origins, and basic Ingredients of Social Media.

In this episode of Social Media Strategies, we talk about using video sharing sites like YouTube, blip.tv & Revver, and photo sharing sites like flickr.com in your social media promotion campaigns.

You've heard the term: Social Media. You've heard the phenomenal stories of using internet blogs and marketing campaigns on social networking sites. but what does this really mean? In this class you will learn the basic ingredients of the social media community including bulletin boards, videos and photos. You will be given an introduction to all of these, learn their origins, and how they can be helpful to your various marketing opportunities.

Head over to xTrain.com and use my promo code "gio" for 15% off your entire purchase!

xTrain is the world’s easiest-to-use online training program for graphic design, web design, digital arts, digital photography, and online marketing. The xTrain mission is to provide the best, fastest, and most affordable training for everyone from digital professionals to students, hobbyists, and companies. Online training videos are taught by industry-best instructors and authors. Using a variety of teaching models, the xTrain videos are designed to captivate and educate everyone. The video lessons are produced at a state-of-the-art 3D studio that combines the best of technology, video, books, and seminars to create an active learning system.

February 09, 2008

Video: Wrap Up - Intro to Overview, Origins, and basic Ingredients of Social Media

Wrap Up - Intro to Overview, Origins, and basic Ingredients of Social Media

You've heard the term: Social Media. You've heard the phenomenal stories of using internet blogs and marketing campaigns on social networking sites. but what does this really mean? In this class you will learn the basic ingredients of the social media community including bulletin boards, videos and photos. You will be given an introduction to all of these, learn their origins, and how they can be helpful to your various marketing opportunities.

Head over to xTrain.com and use my promo code "gio" for 15% off your entire purchase!

xTrain is the world’s easiest-to-use online training program for graphic design, web design, digital arts, digital photography, and online marketing. The xTrain mission is to provide the best, fastest, and most affordable training for everyone from digital professionals to students, hobbyists, and companies. Online training videos are taught by industry-best instructors and authors. Using a variety of teaching models, the xTrain videos are designed to captivate and educate everyone. The video lessons are produced at a state-of-the-art 3D studio that combines the best of technology, video, books, and seminars to create an active learning system.

February 06, 2008

Video: TXT, Wikis, Presence apps - Intro to Overview, Origins, and basic Ingredients of Social Media

Episode 6 - TXT, SMS, Wikis, Presence apps - Intro to Overview, Origins, and basic Ingredients of Social Media.

In this episode of Social Media Strategies, we chat briefly about TXT, SMS, Wikis, Presence apps like Twitter and where they fit in the social media ecosystem.

You've heard the term: Social Media. You've heard the phenomenal stories of using internet blogs and marketing campaigns on social networking sites. but what does this really mean? In this class you will learn the basic ingredients of the social media community including bulletin boards, videos and photos. You will be given an introduction to all of these, learn their origins, and how they can be helpful to your various marketing opportunities.

Head over to xTrain.com and use my promo code "gio" for 15% off your entire purchase!

xTrain is the world’s easiest-to-use online training program for graphic design, web design, digital arts, digital photography, and online marketing. The xTrain mission is to provide the best, fastest, and most affordable training for everyone from digital professionals to students, hobbyists, and companies. Online training videos are taught by industry-best instructors and authors. Using a variety of teaching models, the xTrain videos are designed to captivate and educate everyone. The video lessons are produced at a state-of-the-art 3D studio that combines the best of technology, video, books, and seminars to create an active learning system.

February 04, 2008

blogs - Intro to Overview, Origins, and basic Ingredients of Social Media

In this podcast, we chat briefly about blogs and where they fit in the social media ecosystem.

You've heard the term: Social Media. You've heard the phenomenal stories of using internet blogs and marketing campaigns on social networking sites. but what does this really mean? In this class you will learn the basic ingredients of the social media community including bulletin boards, videos and photos. You will be given an introduction to all of these, learn their origins, and how they can be helpful to your various marketing opportunities.

Head over to xTrain.com and use my promo code "gio" for 15% off your entire purchase!

xTrain is the world’s easiest-to-use online training program for graphic design, web design, digital arts, digital photography, and online marketing. The xTrain mission is to provide the best, fastest, and most affordable training for everyone from digital professionals to students, hobbyists, and companies. Online training videos are taught by industry-best instructors and authors. Using a variety of teaching models, the xTrain videos are designed to captivate and educate everyone. The video lessons are produced at a state-of-the-art 3D studio that combines the best of technology, video, books, and seminars to create an active learning system.

February 02, 2008

Video: Chat, IRC & IM: Overview, Origins, and basic Ingredients

This video briefly covers chat rooms, irc, and instant messaging and where they fall in the social media ecosystem.

You've heard the term: Social Media. You've heard the phenomenal stories of using internet blogs and marketing campaigns on social networking sites. but what does this really mean? In this class you will learn the basic ingredients of the social media community including bulletin boards, videos and photos. You will be given an introduction to all of these, learn their origins, and how they can be helpful to your various marketing opportunities.

Head over to xTrain.com and use my promo code "gio" for 15% off your entire purchase!

xTrain is the world’s easiest-to-use online training program for graphic design, web design, digital arts, digital photography, and online marketing. The xTrain mission is to provide the best, fastest, and most affordable training for everyone from digital professionals to students, hobbyists, and companies. Online training videos are taught by industry-best instructors and authors. Using a variety of teaching models, the xTrain videos are designed to captivate and educate everyone. The video lessons are produced at a state-of-the-art 3D studio that combines the best of technology, video, books, and seminars to create an active learning system.

February 01, 2008

Video: bulletin boards - Intro to Overview, Origins, and basic Ingredients of Social Media

a brief description of bulletin boards and where they fit in the social media ecosystem.

You've heard the term: Social Media. You've heard the phenomenal stories of using internet blogs and marketing campaigns on social networking sites. but what does this really mean? In this class you will learn the basic ingredients of the social media community including bulletin boards, videos and photos. You will be given an introduction to all of these, learn their origins, and how they can be helpful to your various marketing opportunities.

Head over to xTrain.com and use my promo code "gio" for 15% off your entire purchase!

xTrain is the world’s easiest-to-use online training program for graphic design, web design, digital arts, digital photography, and online marketing. The xTrain mission is to provide the best, fastest, and most affordable training for everyone from digital professionals to students, hobbyists, and companies. Online training videos are taught by industry-best instructors and authors. Using a variety of teaching models, the xTrain videos are designed to captivate and educate everyone. The video lessons are produced at a state-of-the-art 3D studio that combines the best of technology, video, books, and seminars to create an active learning system.

Video: bulletin boards - Intro to Overview, Origins, and basic Ingredients of Social Media

a brief description of bulletin boards and where they fit in the social media ecosystem.

You've heard the term: Social Media. You've heard the phenomenal stories of using internet blogs and marketing campaigns on social networking sites. but what does this really mean? In this class you will learn the basic ingredients of the social media community including bulletin boards, videos and photos. You will be given an introduction to all of these, learn their origins, and how they can be helpful to your various marketing opportunities.

Head over to xTrain.com and use my promo code "gio" for 15% off your entire purchase!

xTrain is the world’s easiest-to-use online training program for graphic design, web design, digital arts, digital photography, and online marketing. The xTrain mission is to provide the best, fastest, and most affordable training for everyone from digital professionals to students, hobbyists, and companies. Online training videos are taught by industry-best instructors and authors. Using a variety of teaching models, the xTrain videos are designed to captivate and educate everyone. The video lessons are produced at a state-of-the-art 3D studio that combines the best of technology, video, books, and seminars to create an active learning system.

January 31, 2008

Video: Forums - Intro to Overview, Origins, & basic Ingredients of Social Media

Overview, Origins, and basic Ingredients of Social Media : You've heard the term "Social Media". You've heard the phenomenal stories of using internet blogs and marketing campaigns on social networking sites. but what does this really mean? In this class you will learn the basic ingredients of the social media community including bulletin boards, videos and photos. You will be given an introduction to all of these, learn their origins, and how they can be helpful to your various marketing opportunities.

Go to xTrain.com and sign up today with my Promo Code (gio) and get 15% off your entire order!

Video: Forums - Intro to Overview, Origins, & basic Ingredients of Social Media

Overview, Origins, and basic Ingredients of Social Media : You've heard the term "Social Media". You've heard the phenomenal stories of using internet blogs and marketing campaigns on social networking sites. but what does this really mean? In this class you will learn the basic ingredients of the social media community including bulletin boards, videos and photos. You will be given an introduction to all of these, learn their origins, and how they can be helpful to your various marketing opportunities.

Go to xTrain.com and sign up today with my Promo Code (gio) and get 15% off your entire order!

January 30, 2008

Video: Overview, Origins, and basic Ingredients of Social Media



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